CMO as a Service for B2B & SaaS
CMO as a Service: One Subscription Replaces Your Agency Stack
Count your retainers. Content agency. Paid media agency. SEO shop. A designer on Upwork. None of them talk to each other, and all of them invoice you.
Triple & Co. replaces the whole stack with one integrated revenue operating system: senior CMO leadership from Lihi Pinto, a digital COO orchestrating the work, and 8 supervised AI agents executing across every channel. Connected strategy. Daily output. One invoice.
15+ years in B2B SaaS · $70M+ raised with our playbooks · One system, zero agency handoffs
The problem
You Don't Have a Marketing Problem. You Have a Coordination Problem.
Agencies are built to sell you their channel, not your growth.
The SEO agency reports rankings. The paid media agency reports ROAS. The content shop reports posts published. Everyone hits their numbers, and your pipeline still misses.
Why? Because nobody owns the connection between them. Your positioning lives in one agency's deck, your keywords in another's spreadsheet, your customer data in a CRM nobody briefs. Every handoff loses context. Every retainer adds a meeting. And the strategic thinking that should tie it together? That was never in anyone's scope. So you become the integration layer. The founder, personally relaying messaging between vendors at $40K+ a month in combined retainers.
The retainer model sells you activity. What you need is a system that owns revenue.
The Triple & Co. model
Not Another Vendor. The Operating System That Replaces Them.
Triple & Co.'s CMO as a Service runs on our Woman in the Loop (WIL) model: one senior human directing one integrated AI execution layer, end to end.
Lihi Pinto Owns Your Revenue Strategy
15+ years scaling B2B SaaS, $70M+ raised on her go-to-market playbooks. Positioning, ICP, pricing, funnel architecture, and board reporting sit with one accountable executive, not scattered across account managers.
A Digital COO Replaces the Handoffs
Briefs, QA, sequencing, and cross-channel coordination run automatically inside one system. Your messaging is defined once and enforced everywhere. No telephone game between vendors.
8 Specialized AI Agents Replace the Retainers
Camille, Vega, Rex, Zara, Nova, Atlas, Sage, and Lumen cover content, campaigns, SEO, outreach, design, analytics, marketing ops, and reporting. Each works from the same strategy, the same data, and the same brand system, and nothing ships without supervision.
The Math Founders Care About
| 3 to 4 agency retainers | CMO as a Service (WIL) | |
|---|---|---|
| Strategy ownership | Nobody (you, by default) | One accountable CMO |
| Channel coordination | Manual, founder-led | Built into the system |
| Shared data and messaging | Siloed per vendor | One source of truth |
| Output cadence | Monthly deliverables | Daily shipped work |
| Cost | $25K to $50K+/month combined | One executive-level subscription |
Fire the coordination overhead. Keep the output.
Your AI team
Meet the Agents Behind the Execution
Eight AI specialists, each trained for a specific marketing function — supervised by Lihi, zero unsupervised output.
Global by default
Built in the Start-Up Nation. Running Revenue Systems Worldwide.
Triple & Co. operates from Israel, the ecosystem that produces more B2B SaaS companies per capita than anywhere on earth. Here, every company sells globally from day one, so global is our default, not our stretch goal.
Always-On by Architecture
The agent layer executes around the clock, and Lihi overlaps with US and European business hours. Your system doesn't wait for an agency's Monday standup.
Fluent in Your Market
Native-level English and Hebrew, with playbooks proven on US enterprise buyers, European mid-market, and global product-led motions.
A Verifiable Track Record
Coverage in TechCrunch, Calcalist, and Globes. The same playbooks behind $70M+ in funding rounds now run inside every client's operating system.
As covered in TechCrunch · Calcalist · Globes
15+
Years Experience
$70M+
Capital Raised
8
AI Agents, Supervised
1
Invoice, Not Five
FAQ
CMO as a Service, Explained
Looking for a named executive on your leadership team instead? See our Fractional CMO for B2B SaaS engagement.
Install the System.
One CMO. One operating system. One line on your P&L instead of five.
Book a 30-Minute Revenue Diagnostic →Bring your current agency invoices. We'll show you exactly what the system replaces.